The Ziegfeld Theatre, at 1345 Avenue of the Americas, at 54th Street, has been a popular venue for Hollywood film premieres and a favorite of local film buffs. But those things were not paying the bills.
“It loses a lot of money,” Mr. Dolan told the magazine. “The theater business is a tough business.”
This movie theatre was opened to the public in 1969.
NYTIMESNEWSLINK: http://www.nytimes.com/2016/01/21/nyregion/ziegfeld-theater-in-midtown-is-closing-to-become-a-ballroom.html?_r=0
p.s. Video of hope ...